Bunzl
Optimising the corporate communications suite.
As a long-term partner we already know Bunzl's business, brand and communications well. We were recently commissioned to swiftly develop a new corporate website that could challenge those of its FTSE 50 peers.
Working on a combination of the new website and annual report provided us with an opportunity to revisit Bunzl’s visual identity toolkit, making sure each element was optimised for both print and digital projects. Working across both projects also improves consistency of messaging and content across its corporate communications suite.
SERVICES:
01. Website design
02. Website content
03. Build and activation
04. Annual report
Our work with Bunzl
01. Website design
02. Website content
03. Build and activation
04. Annual report
Bunzl’s previous website was outdated and inflexible. The new solution better demonstrates the breadth of its business, clearly articulates its investment case, highlights its commitment to sustainability, and broadens its appeal to stakeholders. Aiming to create bold impact, our creative incorporates ambient video, interactive functionality, responsive design and smarter user journeys to improve engagement.
Our work with Bunzl
01. Website design
02. Website content
03. Build and activation
04. Annual report
Alongside the sitemap, we created a content matrix to map new content requirements against any existing communications that could be adapted or repurposed. This created efficiencies in content and design development, improved consistency across the site's messaging, and enables easier site maintenance in the longer term.
Our work with Bunzl
01. Website design
02. Website content
03. Build and activation
04. Annual report
The new website features interactive infographics, smart search navigation, a dynamic newsroom, and social media integration. We continue to support Bunzl on its ongoing website developments, from refreshing key features in content and design, to optimising the consistency of its corporate communications.
Our work with Bunzl
01. Website design
02. Website content
03. Build and activation
04. Annual report
Bunzl's report highlights a clear link between its purpose and its strategy, demonstrating how it delivers sustainable value for its stakeholders and how it contributes to Group performance. It effectively showcases the Group’s strategic progress and ambitions; and communicates a strong ESG focus, investment case and employer brand.
