We have extensive experience with global, corporate brands to know exactly what it is like for you – for brand, marketing and corporate comms executives – at the coalface. We know you can talk to your colleagues about investment in brand until you’re blue in the face. And what do you get? Blank faces. Or worse, they slam the door in your face.
So, let’s be clear, this isn’t a call from a branding agency to put a more human or acceptable face on things. It’s a message to the whole C-suite as you collectively stare down these big challenges: your brand is about so much more than your logo, a typeface, or just a pretty face. Brand is the necessary component for internal and external activation of all of your strategies and – to us – as plain as the nose on your…
As we now start to move forward positively, leaving behind face masks and Facetime, we’re here as a strategic partner to help you confront this journey, let’s hope more often face-to-face.
If what you are reading here resonates (even if the tortured play on words doesn’t…) how about giving us a smiley face? Even better, if you like the substance of our message, please get in touch with… what’s his face? Thom Newton, our Global CEO.